Help Center

Subscriptions are recurring charges from the customer’s card without the need to re-enter card details. In Hebrew, this is called "Oraat Keva", which literally means "standing instruction".

Activate the subscriptions module in the <span class="u-richtext-element">Settings</span> → <span class="u-richtext-element">Modules</span> section.

Creating a subscription

<span class="u-richtext-counter">1</span> When creating a payment link, clock "More" button to expand settings section and change payment type to “Subscription”.

<span class="u-richtext-counter">2</span> Specify when the subscription should start and end, then click the “Create Link” button.

<span class="u-richtext-counter">3</span> Once the customer subscribes using this link, the subscription will appear on the main screen under the “Subs” (Subscriptions) menu.

Subscription start options

Immediately — the first charge will occur at the moment the subscription is created, and then recur on the same day each month.

‍In N days — the first charge will occur after the specified number of days from the subscription start date, and then continue monthly on that same day.“Date” — the first charge will occur on the selected date. If the selected date is in the past, the subscription cannot be created.

‍Day of month — the first charge will occur on the specified day of the month and repeat monthly on that same day. If the selected day matches the subscription start date, the charge will happen immediately. If the 30th or 31st is selected but the month doesn’t have that date, the charge will occur on the last day of the month (e.g., February 28th).

Date — the first charge will occur on the selected date. If the selected date is in the past, the subscription cannot be created.

Subscription end options

No end date — charges will continue until the subscription is manually canceled in the dashboard.

Date — charges will continue until the selected date. For example, if the end date is set to August 15, 2030, and charges occur on the 16th of each month, the last charge will take place on July 15, 2030, and there will be no charge in August.

After N charges — the subscription will end after the specified number of charges. For example, to create a one-year subscription, set it to 12.

Subscription statuses

<span class="u-richtext-element" style="background-color: rgba(68, 203, 138, 0.5)">Active</span> — charges are being processed successfully.

<span class="u-richtext-element" style="background-color: rgba(113, 124, 144, 0.2)">Completed</span> — all scheduled charges have been successfully processed.

<span class="u-richtext-element" style="background-color: rgba(242, 201, 76, 0.8)">Cancelled</span> — you manually cancelled the subscription charges.

<span class="u-richtext-element" style="background-color: rgba(221, 94, 94, 0.4)">Failed</span> — a charge attempt failed; the system will make up to 6 more retry attempts.

Tracking subscriptions

Charges from subscriptions appear in two sections:

1. On the main payments screen, alongside other payments;
2. In the “Subs” section, where you can view the full charge schedule for each subscription.

Notifications about subscription charges are sent by email and Telegram — just like regular payments — if the notification option is enabled in <span class="u-richtext-element">Settings</span> ➙ <span class="u-richtext-element">Notifications</span>.

Cancelling a subscription

In the settings of the desired subscription, select “Cancel subscription”. The customer will receive an email notification that their subscription has been cancelled.

It is not possible to resume charges on a cancelled subscription. The customer will need to re-subscribe.

Failed charge

A scheduled subscription charge may fail if the card has insufficient funds, the credit limit is exceeded, the card has expired, or it has been cancelled.

If a charge fails, the system will automatically make up to 6 more attempts — one per day. If all attempts fail, the subscription will remain in “Failed” status, and the charge history will include a note: “Subscription stopped”.

In the subscription management menu, a “Retry charge” option will appear, allowing you to manually initiate a new charge. Before retrying, we recommend checking with the customer to make sure their card is working properly.

Subscriptions vs installments

Since installment payments work only with Israeli credit cards, some businesses use subscriptions to collect payments from international customers in multiple parts.

It’s important to understand the difference: With installments you are guaranteed to receive the full amount — even if the customer’s card has insufficient balance on future dates. With subscriptions, each charge is a separate transaction, and if the card has no funds at the time of billing, the charge will fail.

After connecting Allpay, you can immediately start accepting payments in Israeli shekels (ILS).

Customers can pay you from Israel or from abroad. The currency of the customer’s card does not matter — the payment will be processed successfully, and you will receive the amount in shekels. The customer’s bank will handle the currency conversion at the time of the charge.

Displaying prices in different currencies

For customer convenience, the amount on the payment page can be displayed in different currencies — for example, US dollars, euros, hryvnias, rubles, or even Norwegian kroner.

It is important to understand that this is only a visual display. The actual transaction is processed in shekels at the current exchange rate.

Accepting payments in USD or EUR without conversion

If you want to accept payments in US dollars or euros without conversion to shekels, this option is also available.

To enable it, you need to activate the relevant currency module in your Allpay dashboard and wait for approval. The approval process usually takes about a week.

Once activated, you will be able to create payment links in USD or EUR, and the funds will be transferred to your account in the same currency — without additional conversion.

Supported payment methods

Allpay supports major international card brands, including:

• Visa
• Mastercard
• American Express
• Diners
• and others

Fast payment methods are also available:

• Apple Pay
• Google Pay
• Bit

When paying with Bit, the customer does not need to enter a phone number. They simply click the Bit button on the payment page and confirm the transaction in the Bit app on their phone.

Customers can choose the payment method that is most convenient for them. All available payment methods are displayed on the payment page opened by the customer.

Allpay offers two ways to accept online payments: through payment links and through direct integration with your website.

You can use either option — or both at the same time.

Payment links

Payment links are the simplest and most common way to start accepting payments.

In your Allpay dashboard, you create a payment link by entering the name of the product or service and its price, then clicking one button. The system instantly generates a ready-to-use payment page.

You can send this link to your customer via WhatsApp, Instagram, Facebook, or any messenger. The customer opens the link and completes the payment by:

• entering their card details
• choosing Apple Pay or Google Pay
• or paying with Bit

The same link can be used by an unlimited number of customers. You can also create as many new links as you need or edit existing ones.

All payments appear in real time in your Allpay dashboard.

This option is especially convenient if you don’t have a website and work through social media, messengers, or manual invoicing.

Website or online store integration

If you have an online store or a business website, Allpay can be integrated directly into it.

On the Allpay website, there is an “Integrations” section listing popular e-commerce platforms with step-by-step connection guides.

If your store runs on one of the supported platforms, no developer skills are required — simply follow the instructions.

Allpay supports widely used platforms, including:

• Shopify
• WordPress
• Tilda
• and others

You can also connect Allpay to websites built on no-code and AI-based platforms, including vibe coding solutions such as Lovable and similar services. In many cases, integration can be completed without deep technical knowledge by following standard setup instructions.

If your platform is not listed among the ready integrations, a developer may be required. They can connect the system using Allpay’s technical documentation, and our technical support team is available to assist if needed.

Which option should you choose?

You decide which method works best for your business:

• Payment links only
• Website integration only
• Or both at the same time

Allpay gives you the flexibility to configure online payment acceptance according to your business model.

Allpay is designed for different types of businesses in Israel. It is important to understand that the payment system works only with legal entities — not with private individuals.

Let’s review which types of businesses can be connected.

Osek Patur / Osek Zair

Osek Patur (or Osek Zair) is a sole proprietor with a small turnover. If your annual revenue is below the установленный threshold (around 130,000 ILS per year), you can operate as an Osek Patur and not charge VAT.

This type of business uses simplified accounting. When using Allpay, all payments are automatically recorded in the system, and digital receipts (kabalot) are generated through the connected accounting service.

Osek Murshe

Osek Murshe is a sole proprietor registered for VAT. This structure requires full accounting and regular reporting.

If you have higher turnover or many corporate customers, this is usually the preferred structure.

Company

A company (Hevra Ba’am) is a legal entity registered with the Israeli Companies Registrar. A company may have multiple shareholders and is subject to stricter regulation.

Companies use Allpay to accept online payments, integrate with their website, and automate financial processes.

Non-profit organization (Amuta)

A non-profit organization (Amuta) is a legal entity registered in Israel for charitable, educational, or social purposes. It can use Allpay to accept donations or collect payments for events and programs.

Allpay supports non-profit organizations in compliance with regulatory requirements and also assists NGOs in the process of obtaining acquiring approval.

What is required for registration

To connect Allpay, you will need to provide the following basic documents:

• Certificate of business registration (company or sole proprietor status)
• Teudat Zehut (Israeli ID) of the business owner
• Bank account confirmation letter with account details
• A link to your website or landing page describing your business activity

The main requirement is official business registration in Israel.

Allpay is a payment system for businesses in Israel that allows you to accept online payments and automate acquiring. With Allpay, you can receive payments from customers and get payouts directly to your bank account.

The solution is designed for companies, sole proprietors (atzmai), and non-profit organizations.

How it works

You create a payment link or integrate Allpay into your website. The customer is redirected to a secure payment page and completes the payment using a bank card, Apple Pay, Google Pay, or Bit.

After a successful transaction, you can see the payment in your dashboard, and the funds are transferred to your account according to your selected payout schedule. If needed, you can issue a full or partial refund.

When a business needs a payment system

If you accept payments online.
An online store, service sales, online courses, appointment bookings — anywhere a customer clicks “Pay,” you need a reliable payment processing solution.

If you want to automate your processes.
All transactions go through a unified acquiring channel in Israel. For each successful payment, a digital receipt is automatically generated and can be used for accounting purposes. You don’t need to manually track transfers or reconcile incoming funds. This saves time and reduces the risk of accounting errors.

If professionalism matters to you.
An official payment page looks more reliable and convenient than asking for a transfer to a phone number. The customer gets a clear payment interface, and you maintain full control over your transactions.

What your business gets

• Acceptance of online payments by bank cards
• Support for Apple Pay, Google Pay, and Bit
• Payment links and website integration
• A dashboard with full transaction history
• Automatic digital receipts
• The ability to issue refunds
• Compliance with security requirements

Allpay acts as a payment bridge between your business and your customer: the customer pays online, the system processes the transaction, and you receive the funds in your bank account.

If you are looking for a simple and clear solution to accept online payments in Israel, Allpay helps you set it up without unnecessary complexity.

Test mode allows you to test payments without processing real transactions. This mode is typically used by developers during website development.

For API integrations

Test mode is activated separately for each integration in the <span class="u-richtext-element">Settings</span> --> <span class="u-richtext-element">API Integrations</span> section.

The list of test cards is available in the API documentation.

For payment links

‍Test mode is also available for payment links created in the Allpay dashboard.

You can activate it in the settings of each individual payment link. Test card details will be provided on the payment page.

Test receipts

To generate test receipts in test mode, you need to enter the API keys from the test account of the corresponding service (e.g., Morning or EasyCount) in the module settings.

VAT 0% may apply to sales to foreign residents.

According to the law, a foreign resident is defined as an individual who permanently resides outside of Israel or a legal entity registered abroad.

When processing a payment, there is no reliable technical way to determine whether the payer is a foreign resident. Geolocation is unreliable, as an Israeli resident may be abroad at the time of payment.

Since the business is in direct contact with the customer to whom it sells goods or services and reports to the tax authorities, the business is responsible for correctly issuing the tax invoice.

Automatic application of VAT 0%

A relatively reliable approach is to rely on the country in which the customer's card was issued (with the understanding that this method also has exceptions).

By default, Allpay includes a built-in feature that generates receipts with 0% VAT for payments made with foreign cards.

For technical reasons, the system can determine whether a payment was made with a foreign card only after the payment is actually completed. Therefore, if 18% VAT is set in the payment link settings, the system will automatically apply 0% instead of 18% after the payment is completed.

Since the tax receipt (hashbonit mas/kabala) is generated after the payment is completed, the receipt will show 0% VAT, and the service price will be equal to the final payment amount.

Example:

Payment with Israeli card:

Service — 100 NIS

VAT — 17 NIS

Total — 117 NIS

Payment with foreign card:‍

Service — 117 NIS

VAT — 0 NIS

Total — 117 NIS

We recommend in payment link settings set <span class="u-richtext-element">VAT mode</span> → <span class="u-richtext-element">included in price</span> and display prices with VAT already included. This will appear more natural to international customers.

Applying VAT for foreign cards

If a business does not want to rely on determining foreign residency based on the card’s country, it is necessary to activate the checkbox <span class="u-richtext-element">Charge VAT on foreign cards</span> in <span class="u-richtext-element">Settings</span> → <span class="u-richtext-element">Company</span>. This will apply VAT to foreign cards the same way as to Israeli cards.

Allpay is a payment service that is responsible for the external, visible part of accepting payments: checkout pages, the application, and integrations with websites and online stores.

Isracard, CAL, and other credit companies are acquirers (from the verb “to acquire” — to accept or receive). They are the ones who directly accept payments and transfer funds to the business.

In Israel, a payment service and an acquirer are usually separate companies.

Allpay provides checkout pages and an API and ensures the operation of the application and integrations with websites and online stores. At the same time, Allpay does not hold customers’ funds.

Acquirers such as Isracard, CAL, and others issue the business an acquiring authorization (in Hebrew — “slika”), accept and accumulate payments, transfer funds to the business’s bank account, and are responsible for security, fraud prevention, and chargeback handling.

In Israel, only a few credit organizations, including Isracard and CAL, are licensed by the Central Bank to issue acquiring authorizations.

When you submit an application, Allpay transfers the business details to the acquirer. The acquirer makes the decision and issues the acquiring authorization. Without this authorization, Allpay cannot connect a business to accept payments.

Since the main financial risks lie with the acquirer, they may request additional documents or ask clarifying questions about the business.

Allpay is your technical representative in the world of online payments. The acquirer is your “banker”.